Tonino Cervi and Seth Holt
Producer Tonino Cervi, head of the production company Italy Film, was the first person to propose a film adaptation of Angela and Luciana Giussani's Diabolik, a pioneering example of the fumetti neri subgenre of Italian comics. Cervi was ambiguous when describing his production, stating once that "I think that with a few retouches Diabolik could turn into an extraordinary character for the silver screen." In another interview, he acknowledged that "nowadays a good film based on Flash Gordon would be a sensational success [...] but it would cost as much as Cleopatra. I have to settle for something more modest, so I'm doing Diabolik." Cervi's initial intention was to use the profits earned from Diabolik to finance an anthology film directed by Federico Fellini, Ingmar Bergman, and Akira Kurosawa.
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